So since this is the first post on this subject ( And there will be many more to follow), i’ll first start by explaining what ‘Personal Branding’ is.

Personal Branding is the practice of people marketing themselves and their careers as brands. While previous self-help management techniques were about self-improvement, the personal–branding concept suggests instead that success comes from self-packaging. – Google

Google worded it better than me so I decided to show their definition.

So basically, ‘Personal Branding’ is turning yourself into your own brand that you can openly market to other people/businesses/etc.. Doing this will allow you to create a platform for yourself that can lead to more connections, industry recognition, sponsorships and many other things that highly could benefit your career.

There will be many more posts on this subject in the future in regards to strategy and implementation as well as the proper marketing channels to go through, so make sure you return to the site regularly!